Advertising Week is North America's premier gathering of cutting edge communications leaders. The week is a hybrid of thought leadership and special event programming; uniting clients, creatives, media and inspiring figures.
Advertising Week's mission is to galvanize the industry by creating an entertaining, enlightening, and engaging platform for disparate parts of the business. Along the way, The Week is a tangible force - moving key industry initiatives around talent and diversity via programs such as GeneratioNext and Advertising Futures.
With such a large number of advergaming companies located in New York City, this premier event is a fantastic opportunity to network and learn from members of the advertising industry.
What:
Advertising Week 2009
When:
September 21st - 25th, 2009
Where:
Venue varies based on session and day
Since this event takes place all over the city we are encouraging everyone to visit Advertising Week's official website for information and directions to individual sessions: http://www.advertisingweek.com/
That said, there is going to be some game specific content provided by EA on Thursday. Details about that session are below:
EA: It's Your Move. Get In the Game.
From Scrabble on the iPhone to Rock Band on the Wii, gaming growth cutting across all demos offers new “Lean Forward” immersive opportunities for brand marketers. This special session reveals how the creatives at EA are connecting consumers, brands and engagement to drive the bottom line.
When:
Thursday, 9:00am - 9:45am
Where:
The Times Center
424 West 41st Street
Hope to see you there!
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